The hot-selling Ford Focus debuts
a new coupe
version for the 2009 model year
Sportier Design
Focus retail sales were up 88 percent in April versus the prior year, and
a growing number of younger customers
have been buying the new Focus model that was launched in late 2007.
With that in mind, the Focus team sculpted the coupe's new front and rear
fascias to provide a sportier appearance.
The lower front fascia incorporates a larger open area that bares a strong
resemblance to the acclaimed design of the
new global Ford Fiesta subcompact. The fog lamps – now standard – are better
integrated into the overall design of the
front fascia, and its signature two-bar chrome front grille and chrome accents
around the headlamps have been darkened
for added differentiation.
For differentiation, the high-end Focus SES will feature a standard high-mounted
spoiler that is incorporated into the design
of the roof. The high-mounted design contributes to Focus' overall muscular
stance. A decklid spoiler will remain part of the
Focus SE exterior design.
New premium-painted Dark Chrome 17-inch aluminum wheels, also standard on
SES, complete the coupe's redesigned exterior.
Sounds 'Bad' and Goes Faster -- With More Control
The 2009 Focus SES coupe features more horsepower and a throatier sound, thanks
to a new sport-tuned exhaust.
The SES coupe with a four-speed automatic transmission will have a new 4.2
final drive ratio to deliver quicker off-the-line
acceleration for a faster 0-60 mph time.
A new option for 2009 is electronic stability control (ESC), which uses
sophisticated sensors and the anti-lock braking
system to help correct skids that can lead to accidents.
Fuel-efficient Powertrains
The 2009 Focus Coupe is equipped with a 2.0-liter, Duratec 20 dual-overhead-cam
(DOHC), inline 4-cylinder engine
that delivers 143 horsepower when mated to a five-speed manual transmission
and 140 horsepower when paired with a
four-speed automatic transmission.
Also available is a super-clean, 130-horsepower Duratec 20E engine that
qualifies Focus as a Partial Zero Emissions Vehicle
(PZEV). The 20E's tailpipe emissions are cleaner than some hybrid gas-electric
vehicles'. The Duratec 20 and 20E in
Focus Coupe are mated to a five-speed manual transmission and achieve EPA-estimated
fuel economy of 35 mpg.
SYNC Standard on Focus SES
Also setting the Focus coupe apart from other small cars is Ford's industry-exclusive
SYNC technology, which will be standard
equipment on the SES series and optional on the SE. SYNC is a fully integrated
in-vehicle, voice-activated communications
and entertainment system for customers to use their Bluetooth cell phones
and digital media players.
SYNC was first introduced on the 2008 Focus and was an immediate hit with
customers, helping to increase Focus' share
in an extremely competitive small-car market. Nearly 50 percent of the 2008
model year Focus units sold during April included
SYNC. SYNC-equipped vehicles sell nearly twice as fast as those without.
The 2009 Focus Coupe, available later this summer, will have an MSRP that
starts at US$15,920.